Hong Kong Premiere of The Danish Girl with AIDS Concern as the beneficiary
Plukka Fine Jewelry held a charity premiere of the movie The Danish Girl on 23 February 2016 and donated all proceeds of ticket sales to AIDS Concern. The movie depicts how the world's first transgender person Lili Elbe faces disapproval in society with courage. Support for sexual minorities and eliminating the stigma is also a cause AIDS Concern highly values.
Celebrities including Luisa Maria Leitão (黎芷珊), JW, Patrick Dunn (鄧梓峰), Stephen Au (歐錦棠), Monie Tung (董敏莉), Lorretta Chow (周美欣) and Josephine Ng (朱薰) joined the premiere.